Digital Promoter for Health products through Intelligent Interactive Display in retail store
Pain Points of Health care products sales
1ã€The best way to sell health care products is "professional explanations to health care products". The explanations of ordinary shop assistants are far less than well-prepared audio and video explanations.
2ã€The environment of health care products retail stores is similar, only a differentiated sales environment can better attract customers' attention.
Solution to the Pain Points of health care products sales
Digital promoter to health products through Intelligent Interactive Display can effectively solve these pain points. This system consists of three parts: information acquisition unit, intelligent terminal and Cloud service management platform. It adopts a building block topology structure, which can be integrated or split, with convenient installation and flexible configuration.
1ã€Smart booth or shelf: One way is to put the signal connector unit into the booth or shelf; the second way is to install barcode or QR code scanner to obtain exhibit information by scanning.
2ã€Intelligent terminal: installed our professional APP.
3ã€Cloud service management platform: information terminal status monitoring; information terminal management; exhibit material management; data transmission with information terminals; cloud shelves; data statistics, etc.
Functions of Digital Promoter
1ã€When a customer picks up a health product, or scans the product barcode, the LCD screen immediately plays the video or picture of the health product, including the characteristics, types, origin, ingredients, environmental protection, contained stories, promotions and so on. The videos prepared carefully can more fully demonstrate the characteristics of health care products, and even abstract meanings that are not easy to express can be presented to customers. Not only that, the system can guide users to learn more about the product information by clicking on "Product Details" or scanning the QR code.
2ã€On this information terminal, customer can also view other products, such as popular products, discounted products, limited-time promotional products in Cloud shelves. Through the Cloud shelves, the problem of a large number of commodities and a lack of business premises is well solved .
3ã€The system can automatically record the viewing times and playing time of each health product. Therefore, on the software management platform of the cloud server, you can view the viewing times and playing time statistics of each exhibit by the terminal name, statistical time period, etc. Through big data, it is possible to truly analyze consumer purchasing behavior and provide a strong basis for scientific decision-making of business operations.
4ã€When no customer chooses to watch health care products, the LCD screen automatically plays the configured advertising video. This video can promote in-store events, products for sale, or play other ads to increase store revenue.
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