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Electronic salesperson in building materials industry

Electronic salesperson in building materials industry

Electronic salesperson application utilizing intelligent interactive display in building materials retail Pain point in building materials retail 1. It is very difficult for customers to imagine the overall effect of the room after laying f...
Focus on Smart Store with Intelligent Interactive Display System

Application Introduction

Electronic salesperson application utilizing intelligent interactive display in building materials retail


Pain point in building materials retail
 

1.  It is very difficult for customers to imagine the overall effect of the room after laying from the pattern and color of single ceramic tile or wooden board. This kind of imagination effect is also difficult to achieve by the patient explanation of the salesperson.
2.  As too many types of building materials, if show all of these items in retail exhibition hall, it needs a big area. However, the rent of big exhibition hall is expensive, as well as the labor cost and sales training cost are gradually increasing.
3.  Lack of image of the store environment and lack of innovative sales, boring and mediocre shopping experience are difficult to attract the attention of customers.

 

                   

Solution utilizing intelligent interactive display system
 

When a customer takes up a ceramic tile or wooden board which he/she is interested in, the LCD screen immediately plays video or picture of the relative exhibit. It includes much information such as the overall effect of the room after laying with this ceramic tile or wooden board, materials features, promotion activity and so on. The videos that these merchants prepared carefully can show the characteristics of goods more fully, and even the abstract meanings that are not easy to express can be displayed in front of customers with picturesque videos.

 


Moreover, the system can guide users to view more information about goods by clicking on "Details" or scanning QR codes. After customer satisfaction, it can be purchased not only in shop, but also online. In this way, the new retail mode of “Offline experience Online shopping” can be thoroughly opened, and the integration of offline and online can be realized perfectly. At the same time, through such interactive online store visits, successfully achieve the purpose of traffic introduction, and then effectively improve the ranking of online stores.
 

Advantages of the System

 
This System is able to resolve the following problems:

1)  Information interaction between product with customer directly.
2)  Targeted-orientated information delivery.
3)  O2O combination and lead into visit flow.
4)  Auto-collection data that is for consumer behavior analysis.

 

This System is also able to portray the following value-added:

1)  To reduce costs of manpower utilizing advanced technology.
2)  Even complex and abstract exhibit features still can be displayed to customers excellently using pre-prepared videos.
3)  Fashion display can enhance product brand and image of shops as well as attract customers.
4)  To construct an environment in shops utilizing smart technology with appealing and comfortable lighting, sound and network.